Wingstop - March Hoops

During the early rounds of March Madness, games are played during the work day. 

But whether you’re the CEO or the intern secretely switching tabs between a deck and the Duke game, 
there’s one thing that can bring everyone together: Wingstop. 

As the tournament progresses, the games get later and fans normally stop watching at the office.

Unless their team is winning.

True fans lean into the supersitions—and don’t change a thing. 

Made at 72andSunny LA with: 
Art Director: Tessa Memmott
Creative Directors: Tim Wolfe, Gabo Curielcha

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*Emily Rhodes is not an icon.
**Emily Rhodes is a copywriter.